MUPI mockups, or Mobilier Urbain pour l’Information, are realistic outdoors marketing prototypes and graphics that are widely used within an urban space for advertising, information, and promotional purposes. The mockups would generally include billboards, poster panels, and digital screens which would help the public get a glimpse of how that advertisement would look on the lightbox. Mockups have the ability to visualize how the final campaign would seem in a real-life environment which significantly aids in later design and placement decisions. They are significant tools while planning outdoor advertising ideas and presenting them.